Before you even finish your manuscript, your website should be in the works. Nothing looks worse to a publisher, customer, or reviewer than typing your name into Google and coming up with…nothing. In this day and age, no one can afford the luxury of not being online.

Start by creating an author website so readers can have a direct link to you and your book. You can link back to places like Amazon, Barnes & Noble, and Facebook with ease, and having your own website will help you make direct sales, connect with your readers, and, above all, have a landing place for your brand.

There are two choices when it comes to creating your website: hire a pro or do it yourself. This decision all depends on your level of comfort with technology, as well as the amount of time and money you have available.  Continue reading →